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Your moment to have the difficult conversations in advance

The launch meeting by Seth Godin


 "You've probably been to one. The organization is about to embark on something new--a new course, a new building, a new fundraising campaign. The organizer calls together the team, and excitement is in the air.

Choose which sort of meeting you'd like to have:

The amateur's launch meeting is fun, brimming with possibility and excitement. Everything is possible. Goals are meant to be exceeded. Not only will the difficult parts go well, but this team, this extraordinary team, will be able to create something magical.

Possibility is in the air, and it would be foolish to do anything but fuel it. After all, you don't get many days as pure as this one.

The professional's launch meeting is useful. It takes advantage of the clean sheet of paper to address the difficult issues before egos get in the way. Hard questions get asked, questions like:

  • What are the six things most likely to go wrong?
  • What will lead us to go over budget? Over schedule?
  • How will we communicate with one another when things are going well, and how will we change that pattern when someone in the room (anyone in the room) realizes that something is stuck?

Right here, in this room, one where there's nothing but possibility and good vibes-here's your moment to have the difficult conversations in advance, to outline the key dates and people and tasks.

By all means, we need your dreams and your stretch goals and most of all your enthusiasm. But they must be grounded in the reality of how you'll make it happen."


From Seth's Blog :