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Dust Suppression Challenge

To any of those creative types out there. 

Hebron has a client that is into Dust Suppression on gravel roads and they want to come up with a simple, easy to remember trading name that is easily remembered both numerically and by alpha (dial by letters).

Eg 0800 DUST or 0800 DUST FREE  etc   

dusty_road.jpg you can email me at 

Thanks in advance to all those with creative juices who contribute.